Here are the 3 worst greenwashing tactics you might have fallen for wh – Earth Breeze


Here are the 3 worst greenwashing tactics you might have fallen for when buying detergent (warning, this might make you a little mad!)

Why you should ALWAYS question your grocery store detergent…even when it claims to be “eco-friendly”
If you ever picked up a laundry detergent thinking it was ‘good for the planet’ then chances are you have been a victim of greenwashing. 

And if you’re thinking "I'd never fall for that!", keep reading because it is SHOCKINGLY easy to fall for their tricks. 

But what is greenwashing? Well, it’s the sneaky tactics big brands use to trick you into thinking their products are planet-friendly so they can keep making more money off of you. 

Think about it, would you keep buying your detergent from them if you KNEW their detergent was bad for the planet…or even you? Probably not. 

If you think this sounds almost too evil…a SHOCKING report from Google found 58% of executives ADMITTED to greenwashing in their companies! (1).

And guess what? 72% of these greenwashing execs were NORTH AMERICAN!

The fact is, greenwashing is NOT going anywhere. As environmental issues like plastic pollution only get worse, companies will continue to come up with clever new lies to tell you. 

So keep reading to learn how to spot a ‘greenwasher’ from a mile away so you can NEVER be a victim again. 
 1. Ever heard of “Nature Rinsing”? 

When you choose a product for your health or the planet, what usually draws you to it? Probably what you see…

Big brands don’t use green packaging because it’s their favorite color…

“Color marketing” is one of the oldest tricks in the book. Marketers have used this for a long time to grab your attention and make you feel exactly what they want you to feel (2). 

It’s psychological manipulation. They know the color green is associated with ‘nature’ and the environment.

So even if it's green...doesn't mean it's clean!  

But this isn't to say EVERY brand that has green packaging is trying to trick you. That’s why it’s important to consider the next three deceptive greenwashing tactics too. 
 2. Picked up a product because you read words like “natural”? – you’ve probably been greewashed! 

The next red flag is when companies slap buzzwords words on their packaging that sound nice. We’re talking words like… 

- Natural
- Bio 
- Made from recycled plastic 
- Green 
- Plant-based 

It’s important to ask yourself:"What do these words actually mean?" 

Does the company back these up, or are they just words that sound good? 

And by the way, if it shocked you that ‘recyclable’ is on this list, then you’ll want to stick around for Greenwashing trick #3! 

"Greenwashing means we miss supporting the companies who are reducing their environmental impact. And that we won’t come together to pressure the rest to change the way they do things.” - Greenpeace (3)
 3. "Buy me, I'm Recyclable!"

Remember how ‘recycling’ made our list of buzzwords? 

Well, here’s the truth… 

In 2022, Greenpeace released a bombshell report that found ONLY 9% of plastic is actually recycled (4)

Some brands might have good intentions and not know about this, but others do. Yet they still insist on telling consumers that their packaging is “recyclable”. 

You might have also seen claims like “100% recyclable packaging”. 

But here’s what most people don’t know.. 

A 2017 study published found that of the 9% of plastic that is actually recycled...that plastic is only recycled 1-2 times (5). After that, it goes to a landfill where it will rot for hundreds of years. This is because the quality of the plastic gets worse each time. 

That means even if it is “100% recyclable”…it WILL eventually become too poor to use and end up in our environment. 

So what does 100% recyclable really mean? One thing is for sure, it doesn’t mean forever recyclable! And if you ask us, this is just another trick to justify selling you single-use plastic. 
Now that you know the sneaky tactics these companies use, here’s what you can do about it.

As long as you buy these greedy greenwasher's detergents, they will continue get away with this. 

It’s hard to avoid greenwashing completely…but all you have to do is try to support honest companies. Even if their detergent is not perfect yet, many are taking steps in the right direction. They try their best to reduce plastic in their products and some even do charity work.

So one of the easiest things you can do is to switch to a detergent that does NOT come in a big plastic jug or container. 

Why? Because some 500 MILLION plastic detergent jugs are thrown away each year! Remember, despite what these greenwashing brands will tell you… only 9% of these will be recycled, so, it makes sense to stop buying them, right?

But what should you use instead? Well, there’s a breakthrough innovation that has over 90,000 5-star reviews ⭐️⭐️⭐️⭐️⭐️ and is used by more than 2 million customers. 
Environmentalists are FREAKING OUT over this incredible “liquidless” laundry detergent… 

This is an eco sheet and it's made by a brand called Earth breeze. 

And the best part is, it’s not only eco-friendly, it’s also more convenient than your old detergent. Here’s how Eco Sheets work:

You put a sheet in your washer (in the detergent compartment or in the drum) and you let the washer run. As soon as the sheet touches water it quickly dissolves into a powerful cleaning formula. And works on everyday stains and odours. As easy as it gets!

The sheets are pre-measured, so no more measuring, pouring, or spilling detergent.

The Eco Sheets come in cardboard packaging, so no more heavy plastic jugs. And you will save a ton of space in your cupboards. You can even fit a whole years worth of Eco Sheet where you used to store your laundry jug.

“My love for this product is the reduction plastic waste. I worked as a Registered Professional Environmentalist for 38 years and now realize we are heading to a crisis of non-reusable waste. If more industries and companies do not begin these types of waste reduction our world is going to become a "solid waste" epidemic” – Elizabeth 
But how can I trust Earth Breeze isn’t another ‘greenwasher’? 

Earth Breeze has already built a solid reputation in the green community. Not just with their eco sheets, but with all their charity and environmental work. They organize ocean clean-ups, plant trees, and offsets their carbon footprint. 

And did you know that they donate 10 loads of their Eco Sheets to one of their charity partners for every single order they get? They’ve already donated 100 million loads! 

They donate to women’s shelters, homeless shelters, veterans, animal shelters, and even global relief. And when you order Earth Breeze, you get to choose which charitable cause you want to support (at no extra cost to you). 

However, It pays to be skeptical... 

So here is some good news: Earth Breeze is now B CORP-certified! They went through a RIGOROUS assessment. 

Gaining BCORP certification means that a company is committed to sustainability and social responsibility. It shows the company goes beyond profit-making and actively contributes to a positive impact on society and the environment. 

“We are so proud to share that we are officially B Corp certified! It’s a commitment to meeting the highest standards of social and environmental performance, transparency, and accountability.” – Earth Breeze

So you can trust Earth Breeze is not like those common brands that pretend to care about the planet…  

"Achieving B corp certification marks the completion of an initiative that started in the spirit of authentically honoring our mission to be the world's most impactful brand."
-Sarah Armstrong
Director of Partnerships and Impact at Earth Breeze
And if you're wondering why you haven’t seen eco sheets in stores (yet)...

Truth is, it's tough to compete with those greenwashing detergent brands that have been around forever and seem to own all the shelf space...

That's why you probably haven't seen Earth Breeze in stores yet. 

Fortunately, Earth Breeze has found a GENIUS way around this.

Since Earth Breeze isn’t available in most stores (yet), they have put together an amazing subscription service for new customers. 

Imagine that, having your own detergent delivery service. How good would that be?

Never relying on store detergent again… 

Never running out of laundry detergent when you need it most… 

And best of all, NEVER falling for or funding scammy greenwashing brands ever again.

And unlike other subscriptions that never seem to let you go…

Earth Breeze is very clear that you can pause, cancel, or change your subscription without hidden fees or penalties. 

Not happy? Just cancel your subscription.

Don’t want eco sheets delivered every month? No problem! You can change it to every 2..or 3 or even every 4 months in your online account. 

And of course, Earth Breeze stands behind their product. That is why they offer a 100% money-back guarantee. If you are not satisfied for any reason, you will get every penny of your investment back. 

So, what’s the risk in trying eco sheets? There is none! 
How much does Earth Breeze cost?

Unlike some companies that take advantage of our good nature and the “eco-trend” to make more money, Earth Breeze chose to put people before profit…

That is why they made their eco-sheets affordable for everyone. 

When you subscribe to Earth Breeze, you’ll get 40% OFF + FREE SHIPPING. 

And this isn’t a one-time deal to rope you into a subscription… 

You’ll get 40% OFF and FREE SHIPPING every month as long as you are subscribed! 

Now the good news is Earth Breeze is slowly working its way into stores... 

However, this means there’s no guarantee this online offer will be around forever... 

BUT if this article is still on the internet, then click the green button NOW because you’re probably in luck! 
We Stand By Our Product 100%
If you do not absolutely love Earth Breeze for any reason, simply email us and we will refund you with our hassle free guarantee. We want all our customers to be happy!
Over 90,000 5-Star Reviews ⭐️⭐️⭐️⭐️⭐️
I am so happy that I came across earthbreeze. I have used my entire first shipment and I cannot wait for the next order to arrive. What a brilliant idea.
"Love these laundry sheets and would highly recommend them 😁"
"These do a fantastic job. Perfect for everyone and you don't have to lug around heavy detergent bottles or worry about the bottles spilling!"
"I have been using Earth Breeze for a while And I love it! Takes up so much less room in my laundry area cleans My clothes just as well as anything I have used before. I do use dryer balls but the clothes come out soft anyway. I'll never go back to liquid"
"I've had mine for about 1 week - no complaints so far. One advantage not noted: these are great for old citizens who can't lift heavy bottles of liquid detergent."
Jared T.
My clothes smell amazing, I am happy that I was able to get rid of plastic jugs. My machine smells better too and is spotless.
⎻ Subscribe and Get 40% off Right Now! ⎻
Try Earth Breeze RISK FREE! 
Try it today with a 100% Money Back Guarantee

Compostable Packaging 🍃     |     FREE Shipping 📦

⭐️⭐️⭐️⭐️⭐️ Over 90,000 5 Star Reviews

What are Eco Sheets ?

Earth Breeze Eco Sheets are liquidless detergent sheets that easily dissolve in hot or cold water to provide you with a powerful clean.

Powerful Clean

Thousands of people have already switched to Earth Breeze. Why? Because it works! Read through the thousands of reviews below from real customers using Earth Breeze right now!

Cardboard Packaging

Earth Breeze comes in an earth friendly cardboard package instead of a wasteful plastic jug! Cardboard is much more sustainable, and eco-friendly. Plastic can take up to 500 years to decompose.

Save So Much Space

We all know how messy and bulky detergent is...Earth Breeze has made sure their packaging is very lightweight and compact. You can free up a ton of space in your laundry room. What will you do with all that extra room?

These sheets dissolve easily in hot or cold water. 

And they work in all machines, HE included!

You Can Save SO Much Space!

Earth Breeze packaging is very lightweight and compact. You can free up a ton of space in your laundry room. What will you do with all that extra room? 

Removes The Toughest Stains

It may be shocking to know Eco Sheets deliver such a powerful clean. Why? Because it's super concentrated and will remove the toughest stains. 

Save Space.
Save Money.
Save Our Planet.
Works in all machines (incl. HE)?
Compact cardboard packaging?
Avoids plastic jug?
Lightweight and compact?
Free of parabens, phthalates, phosphates, bleach, and dyes?
Donates 10 loads to charity per order?
Dermatologist tested?
Save money and time by subscribing?
First Ingredient Water.

⎻ Subscribe and Get 40% off Right Now! ⎻
Try Earth Breeze RISK FREE! 
Try it today with a 100% Money Back Guarantee

Compostable Packaging 🍃     |     FREE Shipping 📦

⭐️⭐️⭐️⭐️⭐️ Over 90,000 5 Star Reviews
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